Case study · Media & Social

Mywave

A voice-focused social community built to bring back the intimacy of spoken conversation, across iOS, Android and web.

Client
Confidential (under NDA)
Industry
Social audio / creator platform
Engagement
iOS, Android & web app
Timeline
Launched 2022
Mywave
Overview

Mywave set out to bring back the intimacy of the spoken word in a feed dominated by text and video. It's a voice-first social community where people record high-quality voice clips of up to five minutes, with custom background music, then save them privately or share them to grow an audience. We designed and built the product end to end across iOS, Android and web, from the recording engine to the social graph.

iOS + Android
Native mobile apps
5-min clips
Crisp, music-backed audio
Web + mobile
Cross-platform reach
Creator-first
Profiles, follows & discovery
The challenge

Making voice feel effortless and social

Audio is unforgiving. Recording had to be reliable and genuinely high quality across a huge range of devices, and the social layer had to make voice as easy to discover and share as a post or a tweet. The product needed to feel intimate and personal, while quietly doing the hard, scalable work of a modern social network behind the scenes.

Our approach

Research first, then build

We started by mapping how people actually want to use their voice: when they'd record, what would make them share, and what would bring them back. From there we built in weekly sprints across mobile and web in parallel: a robust recording and playback engine, a mood-based discovery feed, and a creator profile system designed to reward people as they gain traction. A Django and Python backend handles the social graph and audio pipeline, while React and React Native deliver a consistent experience on every screen.

Inside the product

What we shipped

A complete voice-first social platform spanning iOS, Android and web, from the first tap of the record button to a fully customisable creator profile.

01

Splash & onboarding

A considered launch and first-run flow that primes the app and gets people to their first listen fast.

02

Mood-based feed

A discovery feed organised by mood, so people find the voices that match how they want to feel and tap straight into listening.

03

Social networking

Friend and follower tools that grow a circle by text, social share or a single invite link, with invitees automatically following their host.

04

Creator profiles

Fully customisable profiles that turn everyday users into creators and help them convert listens into a loyal following.

05

Recording studio

A reliable recording experience with freestyle mode, interactive daily prompts and custom background music on every clip.

06

Cross-platform build

One consistent experience across iOS, Android and web, built on a Django and Python backend with React and React Native.

Results

A new home for the spoken word

Mywave launched on the App Store and Google Play as a polished, voice-native social experience. It gives everyday users a frictionless way to record and share, and gives emerging creators the profile, discovery and following tools they need to build an audience around their voice, a genuine alternative to the text and video feeds people had grown tired of.

Built with

The stack behind it

PythonDjangoReactReact NativeBootstrapPostgreSQL
More work

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